Digital Marketing Executive (Organic)

About the Role

This role involves managing and executing organic lead generation and social media marketing strategies as part of a team. You will be responsible for generating organic leads through various social media handles, defining requirements and tasks for online branding and social media optimization, and connecting with international clients through a non-voice process.

Key Responsibilities

• Manage and execute organic lead generation and social media marketing strategies with the team.
• Generate organic leads through various social media handles.
• Define requirements, tasks, and resources associated with online branding and SMO.
• Develop and execute social media promotions and organic marketing strategies.
• Connect with international clients through a non-voice process.
• Enhance digital marketing performance on a daily basis.
• Identify trends and insights, and optimize performance based on the insights.

Skills & Qualifications

• Bachelor's degree in Marketing or a related field.
• Excellent understanding of digital marketing concepts.
• Experience with business-to-customer social media and content generation.
• Strong creative and analytical skills.
• English communication and marketing skills.
• Self-motivation, independence, detail-orientation, and exceptional relationship management skills.
• Proven working experience in digital marketing.

What You'll Learn

In this role, you will have the opportunity to develop a strong understanding of digital marketing concepts, including organic lead generation, social media marketing, and online branding. You will also learn how to analyze customer experience across multiple channels and customer touch points, and optimize performance based on insights.

Resume Tip

When applying for this role, be sure to highlight your experience with digital marketing tools and platforms, such as social media management software and content creation tools. Additionally, be prepared to provide specific examples of your experience with lead generation and customer experience analysis.