Location: Bangalore (Hybrid) Company: Pepper Media Role Overview Pepper Media is looking for a Content Manager / Content Associate to support content publishing, YouTube operations, and digital content workflows across multiple client and owned platforms. The role requires a strong understanding of the YouTube ecosystem, digital audience behaviour, content packaging, and day-to-day content operations. Candidates should also be comfortable using AI tools to improve efficiency across publishing, metadata, and optimization workflows. This is a hands-on execution role suited for candidates who understand both content and platform operations. Key Responsibilities Content Operations Manage publishing workflows across YouTube and digital platforms Coordinate video uploads, scheduling, and content organization Ensure content is platform-ready and optimized before publishing Maintain publishing calendars and workflow tracking YouTube Optimization Create and optimize: Titles Descriptions Tags Metadata Playlists Coordinate thumbnail creation and optimization Understand YouTube best practices and recommendation systems Support audience growth initiatives through content packaging Content Management Work with editors, designers, and internal teams to manage content flow Ensure timely execution of publishing schedules Monitor content quality and consistency across channels AI-Assisted Workflows Use AI tools to: Generate metadata Improve descriptions Assist with content organization Support workflow automation Explore smarter publishing and optimization systems using AI Analytics & Reporting Monitor basic channel analytics and content performance Track trends, audience behaviour, and content performance patterns Support optimization recommendations based on data insights Required Skills & Qualifications Strong understanding of YouTube and digital content ecosystems Familiarity with YouTube Studio and analytics Good written English and communication skills Understanding of thumbnails, metadata, and content packaging Ability to manage multiple content workflows simultaneously Comfortable using AI tools such as ChatGPT and related productivity platforms Preferred Experience Experience working with YouTube channels, OTT platforms, or digital publishers Familiarity with tools like: vidIQ TubeBuddy Google Analytics Understanding of content operations and digital publishing workflows Exposure to regional language content ecosystems is a plus