Job Title: Performance Marketing Executive Location: Noida, Sector-16 Employment Type: Full-Time Department: Marketing About Us We're a fast-growing SaaS startup delivering innovative cloud-native solutions to the software industry. We believe in driving growth through strategic marketing, data-driven campaigns, and cutting-edge technology. Join our marketing team to help scale our products and maximize ROI through performance-driven campaigns. The Role As a Performance Marketing Executive , you will own the end-to-end digital advertising strategy across Google Ads, Meta Ads, and social media platforms like YouTube and Instagram. You will be responsible for campaign planning, execution, monitoring, and optimization to ensure maximum conversions and ROI. Key Responsibilities Plan, execute, and optimize paid campaigns across Google Ads, Meta Ads, YouTube, and Instagram Manage daily ad spend of ₹10-30K+ and overall campaign spend of ₹1 Cr Monitor campaign performance and implement A/B testing to improve results Analyze metrics, generate reports, and provide actionable insights for business growth Collaborate with the Marketing & Product teams to align campaigns with business goals Implement strategies to improve CTR, conversion rate, and ROI Required Skills & Experience Minimum 6 months experience in performance marketing, preferably in SaaS-based companies Hands-on experience with Google Ads, Meta Ads, YouTube & Instagram advertising Strong analytical skills and experience with campaign reporting & optimization Experience managing high-budget campaigns Knowledge of lead generation, funnel optimization, and retargeting Creative mindset with attention to detail and results-oriented approach Why Join Us Work in a fast-paced, innovative SaaS startup Opportunity to drive high-impact marketing campaigns Collaborate with a dynamic and growth-oriented team Access to mentorship, tools, and resources to advance your career