Associate Game Designer

About the Role

Covet Fashion is looking for an Associate Game Designer to support the design, tuning, and live operation of player-facing systems, events, rewards, and progression features.

This role is ideal for an early-career designer who is excited by mobile free-to-play games, fashion styling, player motivation, economy balance, and data-informed iteration.

Key Responsibilities

• Support design and tuning for Covet systems including challenges, rewards, currencies, closet value, progression, Fashion Pass, Trendsetter, Runway Rally, Jet Set, props, hair accessories, and seasonal events.
• Write clear design specs, tuning sheets, user flows, implementation notes, and player-facing logic for new features and updates.
• Assist with LiveOps event setup and balance, including daily challenges, flashbacks, event series, mini-sets, Crown Frenzy, styling sprees, and seasonal launches.
• Help define challenge requirements, reward tiers, event pacing, completion targets, and player progression goals.
• Maintain economy and reward balance sheets across cash, diamonds, tickets, crowns, garments, props, hair accessories, closet value, and Fashion Pass points.
• Review player experience for clarity, fairness, affordability, competitive trust, and long-term engagement.

Skills & Qualifications

• Strong understanding of mobile free-to-play game loops, progression, currencies, rewards, events, and player motivation.
• Comfortable working with spreadsheets, tuning tables, balance models, and basic data analysis.
• Strong written communication skills and ability to create clear design documentation.
• Collaborative, detail-oriented, and comfortable working with cross-functional teams.
• Interest in fashion, styling, collection, social, or contest-based games.
• Nice to Have: Experience working on a live mobile game, familiarity with Covet Fashion or similar fashion, dress-up, lifestyle, or collection games, experience with tools such as Excel, Google Sheets, Jira, Confluence, Miro, Figma, Unity, or CMS/configuration tools.

What You'll Learn

In this role, you will gain hands-on experience in designing and tuning live services for a mobile free-to-play game, working closely with cross-functional teams to create engaging features and events.

You will learn to analyze player behavior, balance economies, and iterate on features based on data-driven insights.

This role will help you develop strong written communication skills, collaborate with designers, engineers, and product managers to deliver high-quality features, and stay up-to-date with the latest trends in mobile gaming.

Resume Tip

When applying for this role, make sure to highlight your experience with mobile free-to-play games, data analysis, and collaboration with cross-functional teams.

Include specific examples of how you have designed and tuned features, balanced economies, and iterated on features based on player feedback.

Also, be sure to showcase your understanding of Covet Fashion or similar fashion, dress-up, lifestyle, or collection games, and your experience with tools such as Excel, Google Sheets, Jira, Confluence, Miro, Figma, Unity, or CMS/configuration tools.

This will help you stand out as a strong candidate and demonstrate your potential to excel in this role.