WordPress Developer & SEO Specialist
Job Description
About the Role
We are seeking a talented engineering graduate to join our B2C EdTech company as a WordPress Developer & SEO Specialist. In this role, you will be responsible for developing, deploying, maintaining, and optimizing our Science and Technology EdTech website.
You'll work at the intersection of technical development and digital marketing, ensuring our platform is not only functionally robust but also discoverable and ranking well on search engines.
This is an excellent opportunity to grow your career in a rapidly expanding EdTech sector, working with modern web technologies and gaining hands-on experience in SEO strategy, content optimization, and digital marketing.
Key Responsibilities
- Develop and maintain WordPress websites using PHP, ensuring clean, scalable, and maintainable code.
- Implement Headless CMS architecture to create flexible, API-driven content management systems.
- Integrate Next.js for enhanced frontend performance and user experience.
- Deploy and manage website updates, security patches, and performance optimization.
- Troubleshoot and resolve technical issues, bugs, and performance bottlenecks.
- Ensure responsive design across all devices and browsers.
- Maintain website uptime and implement backup/disaster recovery procedures.
Skills & Qualifications
- Bachelor's or Master's degree in Information Technology, Computer Engineering, or related field.
- 0–2 years of professional experience in web development or digital marketing.
- Proficiency in WordPress including theme customization, plugin development, and site optimization.
- Strong knowledge of PHP and JavaScript/Next.js.
- Hands-on experience with Headless CMS architecture and API integration.
- Demonstrated experience with SEO tools: Ahrefs, Semrush, MOZ, and Google Search Console.
- Proficiency with YOAST SEO plugin and on-page SEO optimization.
- Working knowledge of GEO (Geographical SEO) and AEO (Answer Engine Optimization) concepts.
- Understanding of keyword research methodologies and content optimization strategies.
- Basic knowledge of digital marketing principles and social media marketing.
- Familiarity with analytics tools (Google Analytics, GSC).
- Strong problem-solving and analytical skills.
- Excellent communication skills (written and verbal).
- Self-motivated with ability to work independently in a remote environment.
What You'll Learn
In this role, you'll gain hands-on experience in SEO strategy, content optimization, and digital marketing, working with modern web technologies in a rapidly expanding EdTech sector.
You'll have the opportunity to develop and maintain WordPress websites, implement Headless CMS architecture, and integrate Next.js for enhanced frontend performance and user experience.
You'll also learn about GEO (Geographical SEO) and AEO (Answer Engine Optimization) concepts, keyword research methodologies, and content optimization strategies.
Resume Tip
When applying for this role, make sure to highlight your experience with WordPress, PHP, and JavaScript/Next.js, as well as your knowledge of SEO tools and digital marketing principles.
Also, be sure to include any relevant projects or experiences you've had with Headless CMS architecture, API integration, and content optimization strategies.
By showcasing your skills and experience in these areas, you'll be well-prepared to stand out as a strong candidate for this role.
Skills Required
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